I love sports. As the youngest of 7 kids (6 boys and 1 girl, all of whom play multiple sports), it was inevitable that I would follow their lead. But sports can be harsh at times, too. A few missed calls by the referee (Jazz… Read More »When Your Goalie Gets Knocked Out
A few days ago, my girls were watching Mark Rober’s ‘Backyard Squirrel Maze’ on YouTube when I happened to walk into the room. So being the amazing parent I am, I sat down and started watching 🙂 And here’s the part I walked in on:https://youtube.com/clip/Ugw0XtuMPvzLNd7iYhh4AaABCQ… Read More »Why A Squirrel Always Lands On Its Feet
People LOVE to chime in with exactly what you need to do in order to grow your business. Ever noticed that? You’ll have people with ZERO experience owning and operating their own business start spewing out tactics & strategy to drive up sales. “You need… Read More »STOP Doing All The Things.
What do you do when a hot prospect suddenly grows cold? You’ve done the work to start the conversation and get the ball rolling and then…crickets. Here’s a sweet and simple secret to re-engaging those cold leads. I call it “The One Line Email”. What’s… Read More »The One Line Email to Revive Dead Leads
Want to know one of the biggest mistakes that businesses make when it comes to marketing? They are BORING. They are too generic, too vanilla. They have zero personality. And what happens when you are boring? People don’t pay attention. They tune out. (just ask… Read More »Infusing Personality Into Your Business
As you grow your business, you are inevitably asked to DO more. More meetings. More time management (yourself and employees). More answering questions. And on and on. It can feel a lot like this guy…running from one plate to the next in order to keep… Read More »Duplicating Yourself Through Email
Whenever you are stuck searching for the optimal plan, remember: Getting started changes everything. The teacher learns more than the student. The author learns more than the reader. The speaker learns more than the attendee. The way to learn is by doing.” James Clear This… Read More »The Importance (and Trap) of Getting Started