Know Your Audience
Growth & Scalability Comes From Knowing Your Target Audience Better Than They Know Themselves One morning eleven years ago, I looked into the bathroom mirror…and what I saw looking back at me scared me. I didn’t pull out my phone…
How Much Is A Client Worth To You?
The secret of successfully scaling your business starts with understanding the lifetime value of your client. Recently, a prospective client was referred to me to help with promoting her mindfulness practice. Although the business model was the same as others…
3 Must-Have Marketing Campaigns for 2021
Three Different Strategies to Capture the ‘Low-Hanging Fruit’ and Skyrocket Your Profitability. Are you missing out on these ‘low-hanging fruit’?Are you watching buyers walk right past your checkout line and over to your competitor? In this post, we cover 3…